Manhattan Pain Medicine
A truly unique practice, Manhattan Pain Medicine delivers holistic care, in-depth medical treatment, and proudly services the NYC LGBTQ population. We needed a brand that communicated all of this.
Our bird design came from images of the “Rainbow Crow”, a folklore told among the Lenape tripe (native to Manhattan) about a multi-colored crow who sacrificed his beauty to save others. We want Manhattan Pain Medicine’s legacy to be one of compassion and daring courage. This colorful, progressive aesthetic tells the story of the practice.