Private practices physicians who chose to practice medicine their way are placing themselves in a position wherein they must compete with extraordinary goliaths of industry with endless cash reserves for marketing and development.
Our challenge is to help these private practice owners carve out a niche in the healthcare marketplace. Co-marketing campaigns with payers, hospital systems, pharma companies, home health services, independent labs and local businesses have proven to be effective means of tapping into the marketing resources small owners simply don't have on their own.
Our team helps practices establish roots in their respective communities and develop loyal patient panels so they can remain independent for years to come.
Owning a private practice among hospital systems is like running an independent coffee shop among Starbucks and Dunkin chains. It can be done, and done well, but you need to have a unique offering, genuine service, and be entrenched in the community. We have over 15 years' experience in this field and can bring up a private practice with a ridiculously small marketing budget.